What we’re about.

NotJane is a design studio based in DC. We make all the ways brands show up in the world—identities, campaigns, packaging design, photography, social, and advertising.

Betsy Martin
Founder + Creative Director

With a knack for capturing purpose and passion in every design, Betsy brings visual magic to brand stories.


Whether working on branding or advertising, in digital or print, for global companies or local startups, Betsy brings an unparalleled combination of sophistication and imagination every time out. A seasoned creative director and designer with 20 years experience, her career has included stops at agencies large and small, as well as an in-house stint at NPR. She’s collaborated with clients including Microsoft, Nando’s, AARP, and Anheuser-Busch.

Beyond the office, she’s the designer-in-residence at Pyramid Atlantic Art Center in Hyattsville, Md., where she combines her digital and tactile design skills to further the mission of the arts nonprofit. Betsy first honed her creative skills as a fine arts undergrad at the University of South Carolina.


AWARDS & ACKNOWLEDGMENTS
World Brand Design Society Awards: Commended
Shorty Awards 2017: Gold
AVA Digital Awards 2017: Gold
Reed Awards 2017
(3) Telly Awards 2017: Silver
UnderConsideration FPO
AIGA 50: 2013
(2) 2012 DC Addy
(4) 2011 DC Addy
2011 In-HOWse Design Award
2010 In-HOWse Design Award
2010 PRINT Regional Design Award
2010 DC Addy
2009 DC Addy
AIGA DC Membership Co-Director (2007-2009)
Urban Forest Banner Project DC
Published in Thinking With Type 2nd Edition
Published in American Corporate Identity 24
Published in The Image of Business Cards Today